The ENZA web site was developed in early 1998. This was a very nice project to work on as we had the opportunity to do a reverse brief for the design and content structure. The single minded proposition for this site was to make 'fruit the hero'. This was achieved by keeping the web site design very stark so that the colourful fruit became very strong and vibrant. This worked exceptionally well on the varieties pages. My roles on this project covered design, art direction, content structure and production. Please use the numbers at the top of this page to navigate.